Wetopia Magazine
Vibrancy & colorfulness
With Wetopia the entrepreneur Ardi Goldman has launched a project that brings color to downtown Frankfurt. Ten European artists immortalized themselves on a total of fourteen walls with their murals and created one of the largest mural art galleries in Europe.
As part of the implementation, we were commissioned to design an accompanying magazine that highlights the mural park on Hanauer Landstraße. The graphic concept was based on the murals themselves in terms of creativity and design and authentically showcased the artists' unique artwork. Our aim was to integrate the vibrancy and colorfulness of the murals into the layout and to give each mural an individual frame.
For all, from many
The design used focuses on the artists' murals without being too dominant. Supplemented by informative content about Wetopia as well as the artists and their murals, the result is a magazine that translates the message and aesthetics of the mural park into an appealing format.
The magazine is available both in printed form and in a reduced version online and informs a broad target group about the art project on Hanauer Landstraße in Frankfurt.
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