AAAREA x Frankfurt Fashion Week
Innovative LED installation
Explorative, novel and moving - that's how we presented ourselves with AAAREA as a partner of the Frankfurt Fashion Week on the occasion of the brand gala with an interactive installation.
A total of 30 interactive LED steles surrounded the red carpet of the evening event, over which guests from politics, business, culture and entertainment found their way between immersive graphic worlds into the Alte Oper. The LED technology used in cooperation with bright! studios, in combination with the architectural representative building from the Gründerzeit, resulted in a tangible contemporary symbiosis.
AAAREA?!
Supported by the city and Messe Frankfurt, eleven creative agencies from the region joined forces to put on something unique: For Frankfurt Fashion Week, they covered all of the city's surfaces, completely rethinking the subject of fashion. The interplay of creative energy and the urge to move created the basis of AAAREA. Moving the city and its people, using the synergies that emerged from the collaboration - the process determines the path and the nature of AAAREA: interdisciplinary, progressive, urban, with the people.
AAAREA's Creative Agencies
VOSS+FISCHER gmbh Corporate Events. Design and Exhibition. Corporate Culture.
Nonot Studios
Lucille GmbH
Guilty76 artist management
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Would you like to turn your brand into an experience with us? Then we're here for you! We stage your brand and bring it to life - through authentic interaction, digital enhancements and valuable moments full of emotion that will be remembered.
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Do you have a good idea that we should talk about or do you want to start a project with us? We are already looking forward to creating shared experiences with you.