A game of innovation and dynamics
Tradition & Loyalty
"125 years of VS" and "VS Team - strong together" were the mottos of the last two sales conferences of our client VS Vereinigte Spezialmöbelfabriken (VS), which we supported in their planning and implementation.
Our services included the creative design and support of the entire print media and visualization of the events - from the definition of the design principles to the finished layouts.
As a full-service provider, VS covers both the education sector and the office living and working space with intelligent furniture and integrative solutions. The company's history stretches back 126 years, during which time it has undergone numerous pioneering innovations - a success story since 1898.
To celebrate its success, the furniture manufacturer organizes an annual sales conference where sales employees come together to look back on the past financial year.
125 years of VS
In 2023, our client's sales conference not only took place online due to the pandemic, but also celebrated the company's 125th anniversary.
On the design side, we were responsible for a consistent event design that was used for invitations, care packages and notepads. We also adapted the design into animated visuals with corresponding background music.
Our design unit also visually developed the slogan "125 years of VS - thinking ahead". The choice of colors and graphic elements were deliberately chosen to be eye-catching. The key visual for the 2023 sales conference was created from the client's new event colors and a traditional table shape.
Strong together
In 2024, we were once again able to support VS Vereinigte Spezialmöbelfabriken in the planning and implementation of their sales conference. This time, the focus was clearly on the team. Under the motto "Team VS Strong Together", dynamics and emotions were used as stylistic elements.
Curved lines run parallel to each other and thus form a unit. Each oscillation symbolizes the dynamism and thus the innovation of the company.
"We were completely free with the design. The communication and therefore the collaboration between Jazzunique and the client was simply great. Although the flexibility in terms of playout was quite a challenge, we managed to create something new and, on top of that, to create a series character that is reflected in the following year (2024) and should also be reflected in all future sales conferences." - Caroline, Senior Art Director, Jazzunique
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